Monday, August 18, 2008

Brad Pitt Partners up with Kiehl's.

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Brangelina really does make the world a better place.

While Angelina is caring for her newborn twins, Brad Pitt is partnering up with Kiehl's cosmetics for a worthy cause.

However, unlike most celebrity lines, Pitt's name will not appear on the brand's Aloe Vera Biodegradable Liquid Body Cleanser, and he won't take part in any of its ads. The sole purpose of the campaign is to raise funds for charity, rather than boost the incomes of the star and the beauty firm.

The cleanser is 100% Cradle to Cradle certified, meaning that it would be biodegraded within 28 days. 100% of the profits will go to Make It Right, Pitt's organization which funds the construction of environmentally sustainable and affordable housing for victims of Hurricane Katrina in New Orleans.

Look for the cleansers in store in October.

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