Wednesday, January 25, 2012


Supermodel Kate Moss's next project? Fronting Mango's Spring/Summer 2012 campaign. 

This is the second time Moss will be working with the Spanish retail chain. She first worked with Mango when she appeared in a promotional video shot by Terry Richardson for Mango's fall 2012 runway show in Paris). It was so successful, that Mango decided to use Kate Moss as its brand image for the upcoming season.

"It's important that she is a fashion icon who is famous worldwide and widely recognized," a Mango spokesperson told WWD. "She must be a reference for the Mango target market in order for Mango to become an aspirational brand for all our customers."

For the current campaign, Moss joins forces with Terry Richardson once again, for print ads and a TV commercial called, "Spy Game."

"I'm really excited to be working with Mango for spring/summer 2012," said Moss. "We had a great time shooting the campaign. The team are so easy to work with, and shooting with Terry is always fun."

Though the full TV commercial has not yet been released, you can check out the preview below!

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